Trinity Capital LLC served as the exclusive financial advisor to El Apple, LLC (the “Company”), an Applebee’s franchisee with 10 locations in El Paso, Texas, and Las Cruces, New Mexico, on the sale of its restaurants to Lone Star Apple, LLC. Trinity conducted a competitive auction process, guided the Company through due diligence and negotiation of the purchase agreement and helped navigate the franchisor approval process, including the introduction of a new franchisee to the Applebee’s system.
"We hired Trinity Capital to assist us in selling our Applebee’s business, in part, because with all of the success they have had assisting the parent organization and its Applebee’s franchisees, we were confident that their knowledge of the category and brand would prove to be a distinct advantage in our sale process. Aside from that, I was impressed with Trinity’s responsiveness and precision with their analytics and unique buyer universe. I really valued their reasonable and logical approach to the challenges that surfaced along the way. Trinity proved to be critical to our successful transaction. Their advice, experience and counsel were extremely helpful to me and their efforts were very much appreciated."
-Jim Gore, CEO